Saturday, November 14, 2009

Adgitize: ONLY Advertiser or Advertiser PLUS?

If you have read the new blog post in Adgitize, you know what my questions means. If you didn't read it yet, i'll explain it to you in a quick way.

Background story of "Advertiser ONLY or Advertiser Plus?"

There have been some comments on the Adgitize Blog post "Adgitize to raise ad prices in November" which pointed to another direction.

To summarize this direction, it's just about branding their blog and getting traffic from Adgitize members. They are no active members in Adgitize which means there are no ads displayed on the landing page and they don't click the ads to get additional points (and in the end a bigger cash rebate).

It's understandable that for these members a price hike by 10$, especially with multiple ads, is a bigger loss than for members who participate actively as publisher and advertiser and get at the end of the month a full or partial cash rebate for their activities.

The OPEN QUESTION to ALL ADGITIZE MEMBERS!

As Adgitize sees now the impact of the price hike -since 31st October we lost over 20 paying advertisers and still counting!- they want to introduce a special second section for advertisers to attract these lost members back as advertisers.

This will be called "Advertisers ONLY".

The ad price will be just 18$ instead of 24$ and you would loose the following benefits:

  • This member would receive NO advertiser points (100 points).
  • They would receive no doubling of the ad views and page views points that is normally a part of the advertiser bonus (10 to 100 points per day).

  • If they decide to click on ads they would have to actually click 100 ads to receive 100 click points for the day and would not receive the doubling of the click points that is normally a part of the advertiser bonus (50 points).

  • They would NOT be able to have a Regular Ad and an Advertiser Only ad at the same time. Once the member chooses an Advertiser Only ad then all of their ads fall under the rules of the Advertiser only designation.
The regular publisher-advertisers would be called "Advertiser Plus" as they would get for their 24$ ad the above mentioned benefits!

With this new price and point structure the overall points would drop by around 2.000 -5.000 points daily (my guess, overall points: weekdays 140.000, weekend 130.000) as i think most of the ETSY shop and selling business advertisers could join this program.

As an Advertiser Only the highest point you could achieve would be 400 (+preferred publisher points depending on the number of blogs/free or paid option - 10 points free option/ 25 points per paid blog!)
But i doubt that 400 points are achievable when you don't get the doubling of page/ad view points (i would get just 60 to 80 points instead of the previous 140 - 160 points for page/ad views).
That means i would end up with less than 300 points which give me earnings of around 25 - 30 cents daily (with the new earning plan), at the end of the month 7.50 - 9$ which wouldn't be enough for a monthly payout!

But as this option is designed for Advertisers Only, they wouldn't mind about this kind of cash rebate as they are not active within the Adgitize network, so their earnings would be even more likely less than 100/200 points (which equals to 1 - 3 cents daily)!

It's not a good option for active publishers even when you save 6$ because you couldn't get the usual cash rebate of a fully paid ad.

Like i wrote in the beginning, i don't see a big effect on the overall points as business owners would gain the most from this kind of ad but without a blog there wouldn't be article/ad/page view points.

In case someone wants to advertise both -their blog and their business website- they have only the choice to choose ONE of the options for both ads.
I would suggest in this case that you split your account and open an ADVERTISER ONLY-account for your Business ad!
With this move you can get the "full" cash rebate for your Blog ad and the reduced price for your business ad!

Like i see now, the article did get longer than i thought but i hope i gave a few valuable suggestions and tips for members or persons who want to join now because of this soon available new advertising option!

Write Ken Brown your opinion about this new ad price model before 20th November!

My opinion which i will express on the Adgitize blog soon (Ken Brown also likes to read your opinion!) is:

Yes, it's a good move to attract some of the previous advertisers (which aren't active publishers) and increase (improve) the earnings for the active publishers and advertisers!
But in case someone wants to buy this cheaper ad for traffic purpose and being sometimes active, too, it's not that attractive.
There should be a small incentive as Advertiser Only for the advertiser points (50 points) as you also give advertiser points for the preferred publisher program when you pay (25 points) and even with the free option (10 points).
Otherwise you could make it an optional requirement that these "Advertisers Only" have to click 3 out of 4 days the 100 click points to get additional 50 advertiser points.
This would positively affect the other advertisers in getting traffic and less active advertisers would get a fraction of a cash rebate.

Join the poll before you leave your opinion on my blog and on the Adgitize blog!

Would you accept two options in Adgitize -Advertisers Only (18$) and -Advertiser Plus (24$)?
pollcode.com free polls

Thursday, November 12, 2009

Save your Dollars, use less $ and get more!

A Dairy Crest Semi-Skimmed Milk Bottle.Image via Wikipedia

In the first parts of the series "Save your Dollars, use less $ and get more!" we have a look in our kitchen.

There are many things which we can use less, more or just utilize in a better way so that we have at the end of the month much more money left for savings, repayment of debts or for other urgent expenses!

Is your fridge full or empty?

On the picture you can see a fridge which is not at all fully utilized. This means it seems to be more empty than full.
A empty fridge costs you a lot of money when we count the daily electricity.
It's better to have the fridge full because
  1. it needs more energy to cool down only a few items

  2. items which are already cooled down help in cooling down the new items faster which will save you energy!

  3. To start saving electricity put some frozen ice in plastic containers or just some jugs with 75% filled up water in the back of your fridge. This will help your fridge to maintain it's low temperature longer and easier - save up to 50% energy.

  4. Use this technique for your freezer, too. So you can save the double amount :)

Get more milk in the dry appearance!

Can we really save money and space when we exchange the bottle of milk with MILK POWDER?

  • Yes, you can store the Milk powder in an airtight container and it's expiry date is usually several months instead of just a few weeks for bottled milk.

  • It is a cheaper solution as Milk powder costs you around 50% less when you buy it in the medium size package (1+ kg which equals around 10 liter if you use the reduced fat milk, full cream milk gives you around 8 liter of milk)

  • You don't need to carry so much milk and buy it so often when you have the Milk powder in your cupboard.

  • Put just two or three spoons of Milk powder in a cup and pour it with 200 ml water - ready to drink!
More tips for the kitchen (and other parts of our life) will come each week for everyday savings!

Do you like to add something?
If so, write a comment and get a link back to your blog when i use your tip in "Reader's solution to Save your Dollars, use less $ and get more!"

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Tuesday, November 10, 2009

Adgitize: Week 1 after the ad price hike!


Let's discuss what has happened during the last week in Adgitize.

At first i want to thank the members of Adgitize who voted in the Earnings and in the Ad renewal poll! After 41 votes for "Will you renew your Adgitize ad?" the majority seems to be not sure or doesn't want to renew their ad!








Will you renew your Adgitize ad?
Selection
Votes
Sure 39%16
No 24%10
Perhaps 37%15
41 votes total
pollcode.com free polls

The same poll will be online now but i think your votes may change throughout this week until next Tuesday, 17th November!

Will you renew your Adgitize ad?
Sure
No
Perhaps
pollcode.com free polls
Adgitize earnings aren't rising like what members had expected!

Like predicted the earnings "disappointed" a lot of Adgitize members as they didn't raise at all in the first days. It seems difficult for the members who bought in the first days of November an ad for 24$ to earn this money back. It's just because of the members (including me) who bought a Last-Minute ad in the end of October! One more week and we will have around 40% bought ads with the new ad price of 24$!

But it's not yet the end of the month and like Ken Brown wrote in a comment to my last blog post, there are still members renewing their ads - just not the usual average of 7 members/day.
Until 5th of November 24 members bought an ad for the new price by calculating this until the end of November we could reach around 150 advertisers (which would be less than the 180 advertiser we had on 28th September 2009 when the earnings prediction was made for the new earnings!).


What else will happen when we have only 150 advertisers?

There will be again a much better value for buying an ad! Why? Because you will receive more clicks than at the moment. I recognized this as the advertisers dropped from 216 (31st October) to 201 (on 10th November).

With just 150 advertisers the clicks should be more steady above the 80 visitors-Level because the other 50 previous advertisers have to visit 50 more blogs daily to get the whole 100 click points and new publisher will join Adgitize, too.

If we just reach 150 advertiser by end of November the predicted earnings should be lower by 15-25%. In this case it would be only possible to break even when you reach around 400 points on average.

At the moment only 120 - 130 advertiser reach on average 300 points daily when we look in the Adgitize Leaderboard.
If we loose 50 advertiser there will be again less members who can reach daily 300 points -to reach the 300 points you need to click 100 ads/publish one article daily and get up to 60 ad view/40 page view points or additional Preferred publisher points - 10 (free option) or 25 points (paid option from 6$/month).
To show you the difference we take the numbers von Ken's example in the Adgitize blog

Old earnings (similar to first week in November 2009)
290 points - 22 cents (if you reach this daily, you get payout only every two month!)
300 points - 44 cents (if you reach this daily, you get around 12$ payout monthly)

New earnings (my prediction with 150 advertisers from December on)
290 points - 29 cents (payout again every two month)
300 points - 60 cents (wow, your payout could reach 18$ monthly)

In the end this could lead to higher earnings for all advertisers who click, publish daily and receive additional traffic from EntreCard and other blog networks/search engines and reach more than 400 points.
Why- because these members who dropped now below 300 points earn 22 - 50 cents less each day and the earnings calculation is usually better for members who get more than 300/400 points daily!

There is also another possibility!
Why should you advertise when you could reach 18$ monthly without advertising but just 300 points?

With advertisement costs of 24$ and earnings of around 0.75 - 1.05 $ (for 360 - 500 points, my prediction with 150 advertisers), you would probably just break-even or make a small gain of some cents up to 9 $/month.

The first advantage is clear by advertising, you will get new visitors daily to your blog, new followers (since April 2009 i got now 101 new followers from EntreCard + Adgitize) and comments... i guess around 80 visitors depending on your blog's content and ad picture, ad placement and if you are an EntreCard member who drops back!

The second advantage is that you don't have the trouble of clicking 100 ads but just 50 ads which save you daily up to 30 minutes time. Time which you can invest in writing better and more frequently blog posts :)

How much did you earn over the last week?

You can see my earnings/advertisers statistic each day in the previous Adgitize blog post. Up to 8th November i could accumulate 5.83$. What about you?

Saturday, November 7, 2009

Serie: Save your Dollars, use less $ and get more - Introduction

A small water drop can build an ocean

From today on i will start a series which will be about how and where you can save daily money. No matter if it's just one $ or more $$ at once. At least you will save money and it will add up by the end of the month which is the main goal of this series "Save your Dollars, use less $ and get more".

It's like small water drops who form in the end our oceans.

Sure, that there will be a lot of tips which you can use and a few tips which you can't use in your daily life. But i try to keep the whole series simple, easy and short.

So you will see two - three times a week a new post from this series.

"The best way to save money is not to loose it" - Les Williams

Image via Wikipedia
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Sunday, November 1, 2009

EntreCard + Adgitize: Server Time Changes!

The Server Times have changed for EntreCard and Adgitize members.
If you live outside of the USA, you will recognize that the Drop-, Point- and Earning updates are performed ONE HOUR LATER since today.

That means for the 1st November there have been 25 hours counting instead of 24 hours because the time changed back to the normal hours (from the energy saving time).

This will remain until next year in the end of March/beginning of April 2010 when the USA changes again to the energy saving time :)
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